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Sauber & Associates, LLC Newsletter Cultivating Potential.... Realizing Results
June 2005

Greetings:

Happy Summer! The months seem to be zipping by, as the temperature increases. Be aware that the heat does have an impact on people's moods. Try to be kinder and gentler as you go about your business because as the temperature goes up, so do the levels of agitation in many people you will come in contact with. Remember, Don't take it personally!

In this issue
  • Competition is Fierce
  • Zero In on Competition
  • Secret Recipes 4 Success
  • Leadership Class Coming in July
  • A Bit of Inspiration

  • Zero In on Competition

    In depth knowledge of your competition is important to building sales. To gain a complete awareness of your competitors, zero in on these 9 areas of concern:

    • Nature of Organization Knowledge of a competitor's organization give you an idea about projected plans.
    Zero in on: Is it a strong company? What size is it? What is it's direction and vision? Will this company have a long life?
    • Marketing Forces Knowing the strengths and weaknesses of your competitor's marketing methods helps you enhance your own strengths.
    Zero in on: Into what markets does this company promote its products/services? Does it sell to diverse industries? Is the focus on niche and specialty offerings or commodities?


    Secret Recipes 4 Success

    In partnership with Gloria Goldman, Networking Diva, Sauber & Associates, LLC will be presenting a workshop on secret recipes 4 success. Gloria will present tips and behaviors to promote your success in the area of networking. I will give tips and ideas to increase your ability to close more sales.

    When: June 14, 2005
    Time: 6:45pm-9:00Pm
    Where: Florence Bain Senior Center 5470 Ruth Keeton Way, Columbia, MD 21044
    Cost: $39 pp or 2 for $50
    Lite Fare will be served
    Credit Cards Accepted
    Call Iris 877-617-1319 or Gloria 800-886-2422 to register.


    Leadership Class Coming in July

    What are the traits, behaviors and characteristics of Great Leaders? How do you get people to follow you? What is the difference between leading and managing? Learn this a a great deal more. Based on the work of John Maxwell, one of the country's foremost experts on leadership, this class is sure to help you climb the ladder of success!

    Starting July 14th - August 25th, Iris Sauber will facilitate a Leadership Class with Dr. Judy Powell in Cockeysville, Maryland.
    If you register by June 30th the class is only $100; after June 30th it is only $110
    The class will run from 7:30-9:30pm on Thursday nights in Dr. Powell's home in Cockeysville.
    Refreshments will be served and there will be networking time from 7:00-7:30 each week.
    Call Iris to register today at 410-318-8877.
    Credit Cards Accepted.


    A Bit of Inspiration

    Life is a Promise, Fulfill It!
    ........Mother Teresa


    Competition is Fierce

    Competition is everywhere. Whatever you sell, trust me, there are a myriad of others who sell a product that is very similar to yours. So, how do we compete in today's market?
    One of the ways we do this is by knowing our competition and being the very best that we can be.
    Today, I am sending an article first written by Daryl Allen and shared with me many years ago. I hope it helps you get a handle on competition.

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    Sauber & Associates, LLC | PO Box 5770 | Baltimore | MD | 21282-5770